Schema.org

Structured data markup (typically JSON-LD using Schema.org Menu and MenuItem types) that tells search engines and AI engines what menu items, sections, prices, and properties exist on a page. Improves visibility in Google Maps, AI Overviews, and rich results.

Machine-readable metadata embedded in a web page using a defined vocabulary (Schema.org). Lets search engines and AI engines extract specific information (menu items, prices, allergens, hours) without parsing HTML. Generally written as JSON-LD inside script tags.