Customer Experience

Repeat customer rate

The percentage of customers who return within a defined period (typically 90 days). Higher repeat rates indicate menu loyalty and customer satisfaction. Digital menus with analytics can attribute repeat visits to specific items, channels, or campaigns.

See Repeat customer rate in Action

Back to the full glossary (75 terms)
Restaurant Background
Get Started Today

Ready to Create Your Free Digital Menu?

Join restaurants using Menujo. Create your free menu in minutes. No credit card required.

Free Forever • No Credit Card Required • Plans from $7/month